Category Archives: Startups

Startups /

AARRR: Product Marketing for Online Pirates

When it comes to product marketing, there are many concepts you can use to help you understand metrics. Here at Potential.vc we often talk alot about different marketing metrics with startups, however one of the easiest to understand has to be the AARRR concept, as delivered by Dave McClure. People often refer to this formaaa

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Startups /

Startup Guide — VCs, Angel Investors & Accelerators

Why seek funding? The great thing about funding is that it gives your startup a chance to grow without starving itself of resources. If your considering grabbing some funding then have a look at these three different investment sources that your startup might want to consider :) Angel Investors An angel investor is a high net-worth individualaaa

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